Thank you!
Tamara McLean (American) is an interdisciplinary artist. Her studio practice in graphic and web design is best known for large-scale environmental design installations connecting people with places to create an informed contemporary dialogue about the past and present.
McLean is a recipient of the Minneapolis College of Art and Design Master of Arts Graphic and Web Design Merit Scholarship, Ernie Moll Scholarship, IIDA Showroom and Large Booth Design Award at NeoCon, AAF American Advertising Award Judge's Choice Award, and multiple AAF American Advertising Award Golds and Silvers. She has exhibited regionally and nationally, including exhibitions at Evolving Graphic Design Symposium and Southeastern College Arts Conference: Watershed. Her work is in the permanent collection of The Neville Public Museum.
Professionally, McLean contributes to the rapidly expanding augmented reality category (AR) as an AR experience consultant and UX/UI app designer. Launched in May 2023, "Phoenix AR" is a walking tour of the First Nation History at the University of Wisconsin-Green Bay campus. McLean's most recent work is writing a curriculum course approved by the University of Wisconsin-Madison, School of Education, Art Department, "Augmented Reality (AR) for Graphic Designers," to be presented at the Society of Experiential Graphic Design Academic Summit in June 2023.
Tamara McLean obtained her Bachelor of Fine Arts from the University of Wisconsin-Stevens Point and a Master of Arts from Minneapolis College of Art and Design. She is pursuing a Master of Fine Arts at the University of Wisconsin-Madison.
Building on her installation work, McLean creates experiences that inform and entertain in galleries, museums, public spaces, and commercial interiors.
CV
EDUCATION
2025
University of Wisconsin, Madison, WI
Master of Fine Arts-Graphic and Interactive Design
2025
University of Wisconsin, Madison, WI
Master of Fine Arts-Graphic and Interactive Design
2022
Minneapolis College of Art and Design, Minneapolis, MN
Master of Arts-Graphic and Web Design
Minneapolis College of Art and Design, Minneapolis, MN
Master of Arts-Graphic and Web Design
1993
University of Wisconsin-Stevens Point, Stevens Point, WI
Bachelor of Fine Arts-Graphic Design
University of Wisconsin-Stevens Point, Stevens Point, WI
Bachelor of Fine Arts-Graphic Design
ACADEMIC APPOINTMENTS
2022-Present
Teaching Assistant, Instructor of Record
University of Wisconsin, Madison, WI
Teaching Assistant, Instructor of Record
University of Wisconsin, Madison, WI
2018-2022
Lecturer, Instructor of Record
University of Wisconsin-Green Bay, Green Bay, WI
Lecturer, Instructor of Record
University of Wisconsin-Green Bay, Green Bay, WI
2019
Assistant Professor, Instructor of Record Temporary Appointment
St. Norbert College, De Pere, WI
Assistant Professor, Instructor of Record Temporary Appointment
St. Norbert College, De Pere, WI
PROFESSIONAL EXPERIENCE
2022
Web Designer
University of Wisconsin-Green Bay, Green Bay, WI
2022
Web Designer
University of Wisconsin-Green Bay, Green Bay, WI
2018-2023
Creative Director
De Pere Art Center, Green Bay, WI
Creative Director
De Pere Art Center, Green Bay, WI
2001-2018
Creative Director and Owner
Icon Group Inc., Green Bay, WI
Creative Director and Owner
Icon Group Inc., Green Bay, WI
1997-2001
Art Director
Goltz Seering Agency, Green Bay, WI
Art Director
Goltz Seering Agency, Green Bay, WI
1995-1997
Graphic Designer
Brand Directions Inc., Neenah, WI
Graphic Designer
Brand Directions Inc., Neenah, WI
1993-1995
Graphic Designer
Curwood Inc, New London, WI
Graphic Designer
Curwood Inc, New London, WI
GROUP SHOW
MFA 1st Year Show, University of Wisconsin, Madison, WI
MFA 1st Year Show, University of Wisconsin, Madison, WI
AWARDS
2023 University of Wisconsin, School of Education-Art Department, Grant Proposal: Augmented Reality for Graphic Design Course
2023 University of Wisconsin, School of Education-Art Department, Grant Proposal: Augmented Reality for Graphic Design Course
2022 Minneapolis College of Art and Design Master of Arts Graphic & Web Design Merit Scholarship Award
2021 University of Wisconsin-Green Bay Student Nominated Teaching Recognition Recipient
2020 AAF American Advertising Award Gold
2020 AAF American Advertising Award Judge’s Choice Award Winner
2011 IIDA Showroom and Large Booth Design Competition Winner at NeoCon for KI Showroom
2009 AAF American Advertising Award Silver
2004 AAF American Advertising Award Silver
2003 AAF American Advertising Award Silver
2002 AAF American Advertising Award Silver
2001 AAF American Advertising Award Gold
CONFERENCES
2024 Co-Pi, Evolving Graphic Design Symposium, Madison, WI
2023 Society of Experiential Graphic Design: "Augmented Reality for Graphic Design Course" Journal Publication2022 Research Presenter at Evolving Graphic Design Symposium, Madison, WI
2022 Research Presenter at SECAC hosted by Maryland Institute College of Art, Baltimore, MD2023 Discussant, CAA Annual Conference, New York, NY
BOARD MEMBERSHIPS
2020-2022 President of AAF Fox River Ad Club, Green Bay, WI
2020-2022 President of AAF Fox River Ad Club, Green Bay, WI
2020-2022 Neville Public Museum Foundation Board Member, Green Bay, WI
2015-2018 Emeritus Golden House Executive Board Member, Green Bay, WI
COMMITTEES
2023 Inaugural Vice Chancellor Strategic Communications Search Committee Member, University of Wisconsin, Madison, WI
2023 Inaugural Vice Chancellor Strategic Communications Search Committee Member, University of Wisconsin, Madison, WI
2023 Visiting Artist Colloquium Committee, University of Wisconsin, Madison, WI
2019-2021 De Pere Public Art Committee, Definitely De Pere, De Pere, WI
2017-2021 Communications Committee, Women’s Fund of Greater Green Bay Community Foundation,
Green Bay, WI
Green Bay, WI
PROFESSIONAL MEMBERSHIPS
2023 University of Wisconsin-Green Bay Institute for Women’s Leadership
2023 University of Wisconsin-Green Bay Institute for Women’s Leadership
2023 Southeastern College Arts Conference Professional Membership (SECAC)
2022-2023 Society for Experiential Graphic Designs Professional Membership (SEGD)
2020-2023 American Institute of Graphic Arts Professional Membership (AIGA)
2022-2023 College Art Association Professional Membership (CAA)
2022-2023 University & College Designers Association (UCDA)
2022-2023 Association Typographique Internationale (ATypI)
2020-2022 American Advertising Federation (AAF)
SKILLS
Adobe: Aero, After Effects, Animate, Bridge, Dimension, Dreamweaver, Frame.io, Illustrator, InDesign, Lightroom, Photoshop, Premiere Pro, Spark, Surface Suite, Adobe Xd
Adobe: Aero, After Effects, Animate, Bridge, Dimension, Dreamweaver, Frame.io, Illustrator, InDesign, Lightroom, Photoshop, Premiere Pro, Spark, Surface Suite, Adobe Xd
Web Dev: Figma, Github, Marvel, Shopify, Sketch, Squarespace, Sublime Text, Visual Studio Code, WordPress, p5.js, Vue
Add’l:
• Affinity, Blender, Canvas, Cinema 4D, Procreate, Sketchup, Unity
• Lead the creative and technical development of large, complex projects and significant client programs.
• Manage budget and timeline milestones.
• Lead development of 3D environmental concepts, generate and direct ideation.
• Art Direct AR experiences
• Manage schedules, in addition to mentoring/coaching students and staff to ensure continued growth.
• Drive assigned internal corporate projects.
• Establish and maintain strong working relationships with students, creatives, and external stakeholders.
• Design leadership, project management, vision development, problem framing
Strengths: Art Direction, Graphic Design, UX/UI Design, Augmented Reality